Shell Vs Exxon

[Teezin]

Shell or Exxon ???

I would say these two are at the head of the table. Which one do you guys like?

 

[Gas_Biz]

really depends on the market and who has a stronger presence. For me it’s Shell and it’s not even close.

 

[1711strong]

Shell all day, everyday. Huge national and international presence.. much much larger than Chevron also. But their gas costs an arm and a leg

 

[Administrator]

From a supplier side what has been interesting to see is on average the difference in premium sales among the brands. There's definitely a difference.

 

[1711strong]

you are quite right. V-Power by Shell sells. They are marketing geniuses these brands

 

[harsimran1]

I operate 9 Shell locations in NJ. Shell brand loyalty is unmatched. I've had people drive out 25 minutes to one of my locations to get Shell V-Power. Shell V-Power sells very well and very high margins. Plus and Premium margins are .80 cents and up at most of my locations.